Reach Hawaii's most engaged radio listeners with ads they can't skip, scroll past, or block — at up to 10× less than video and up to 2× below traditional radio rates.
Social media is easy to scroll past. Video can be muted. Banners are invisible. Radio enters spaces where screens can't follow — and plays in full, every time.
Your 30-second spot plays in full — every time. There's no mute, no skip, no blocker for a radio signal. 98% completion rate vs. 6% for social video.
Radio listeners remember ads at more than 3× the rate of digital display. Frequency builds familiarity. Familiarity drives action. That's not theory — it's Nielsen data.
Traditional radio stations carry decades of legacy overhead and pass it to you. TMG is internet-native — same Hawaii audience, half the infrastructure cost, savings passed to you.*
Our internet radio stations reach Hawaii locals, the Hawaiian diaspora on the mainland, and global fans of island culture. One campaign, multiple markets.
Every package includes access to our full station network across genres — Pop, Hip-Hop, Island Hits, R&B, Reggae, and more. Target by format or blanket the entire network.
Start with a single month. Scale up when you see results. No year-long commitments, no cancellation penalties. Advertising that moves with your business.
Same spend. Wildly different outcomes. Here's what the math actually looks like.
| Channel | Avg. CPM | Skippable? | Completion | Ad Recall | Production |
|---|---|---|---|---|---|
| TMG Radio | $1 – $6 | No | ~98% | 71%+ | Often incl. |
| Traditional Hawaii Radio | $8 – $18 | No | ~95% | 65% | $500 – $3k |
| YouTube Pre-Roll | $10 – $30 | After 5 sec | ~15% | 35% | $2k – $20k |
| Instagram / Facebook | $15 – $50 | Instantly | ~6% | 18% | $3k – $30k |
| Display Banners | $2 – $8 | Ignored | 0.1% CTR | 22% | $200 – $2k |
*CPM = Cost per 1,000 impressions. Sources: Nielsen Audio, eMarketer, WordStream, Juniper Research (2023–2024).
From a quick brand punch to a full branded content partnership — we have the right format for every campaign goal.
Maximum frequency, minimum cost. Perfect for event announcements, sale reminders, and brand recall. Runs dozens of times daily without listener fatigue.
The workhorse. Enough time to introduce your brand, build your case, and land a strong call to action. Most effective format for local business campaigns.
Full minute to tell your story. Essential for complex offers, mortgage and auto legal disclosures, or premium brand narratives that need room to breathe.
Your message in the DJ's own voice. Listeners trust their favorite hosts like friends. A live endorsement carries weight no produced spot can replicate.
"This hour brought to you by…" Attach your brand to specific programming segments — music blocks, news breaks, weather — for high-frequency, low-intrusion exposure.
Pre-roll, mid-roll, and post-roll placements in our growing podcast library. On-demand listeners are among the highest-income, highest-engagement demographics in media.
Every package covers our full station network. No per-station fees, no hidden charges. Ad production often included.
Prices are base rates. Actual pricing may vary by station selection, daypart, and campaign length. Special rates for nonprofits and political campaigns — see FAQ. *Rate comparison vs. Hawaii legacy broadcast operators.
Have more questions? Our full FAQ covers everything from ad production to reporting, ROI, and Hawaii market specifics.
View All FAQs →Get a custom rate card — free, no obligation, response within 1 business day.